More ta-da! ✨
for your personal brand
More ta-da! ✨
for your personal brand
Hi there! I'm Kasia 👋 and I'm here to help you and your team build an online presence that feels honest, human, and totally doable with creative structure, solid know-how, and a bit of sparkle.
Hi there! I'm Kasia 👋 and I'm here to help you and your team build an online presence that feels honest, human, and totally doable with creative structure, solid know-how, and a bit of sparkle.
Hi there! I'm Kasia 👋 and I'm here to help you and your team build an online presence that feels honest, human, and totally doable with creative structure, solid know-how, and a bit of sparkle.
Hi there! I'm Kasia 👋 and I'm here to help you and your team build an online presence that feels honest, human, and totally doable with creative structure, solid know-how, and a bit of sparkle.
🧠 It started with curiosity
Ever wondered how to make your ideas truly shine?
My journey to understanding impact started with a simple thing: curiosity. It led me through university and a PhD,
where I learned to ask the right questions and teach complex topics clearly.
This solid background now helps me turn challenges into your clear, actionable strategies.
It started with research and teaching
University and PhD program. I learned how to work with sources, ask better questions, and teach others.
This shaped everything I do now — I build on real knowledge, research, and experience (mine and my clients’). Smart questions, solid ground and the courage to show up.
It started with research and teaching
University and PhD program. I learned how to work with sources, ask better questions, and teach others.
This shaped everything I do now — I build on real knowledge, research, and experience (mine and my clients’). Smart questions, solid ground and the courage to show up.
From research to sharing knowledge
🧠 It started with curiosity
My journey truly blossomed by connecting with people in HR and recruitment.
I helped companies find top talent and trained dozens of recruiters, making complex processes smoother. I even championed personal branding for HR pros, because nobody should hide their value.
What I learned? It's simple: people make processes work – not the other way around.
This human-first approach now guides everything I do.
My journey truly blossomed by connecting with people in HR and recruitment.
I helped companies find top talent and trained dozens of recruiters, making complex processes smoother. I even championed personal branding for HR pros, because nobody should hide their value.
What I learned? It's simple: people make processes work – not the other way around.
This human-first approach now guides everything I do.
🤝 It grew with People
Recruitment, learning, EB – and real relationships
🤝 It grew with People
My journey quickly expanded into building something truly special: an expert community in HRTech for everyone who works with and for people.
I developed content, advocacy, and employer branding initiatives, all grounded in real relationships and shared values.
Why? 👉 Because your brand genuinely starts the moment you dare to speak.
Community, communication & personal branding
✨ It turned into something worth sharing
In HRTech, I built an expert community from scratch.
Built content, advocacy and EB initiatives grounded in real relationships and shared values.
👉 Why? Because your brand starts the moment you dare to speak.
✨ It turned into something worth sharing
My way of doing the doing
My Impact Zones: Fields of Action
Talent & Recruitment
My focus is sharing insights on recruitment and market changes, connecting the dots between USA and Poland. Inspire HR to innovations for a future-proof approach to talent.
Talent & Recruitment
My focus is sharing insights on recruitment and market changes, connecting the dots between USA and Poland. Inspire HR to innovations for a future-proof approach to talent.
Personal Branding
My core belief: a professional path strongly connects with personal story. This approach helps individuals building a career or effectively navigating a job search.
Personal Branding
My core belief: a professional path strongly connects with personal story. This approach helps individuals building a career or effectively navigating a job search.
Real brand amdassadors
A strong employer brand thrives on genuine employee voices. Their personal brands are immense capital; I help teams appear online - combining organizational and personal goals.
Real brand amdassadors
A strong employer brand thrives on genuine employee voices. Their personal brands are immense capital; I help teams appear online - combining organizational and personal goals.
My way of doing the doing
My way of doing the doing
My way of doing the doing
My Impact Zones: Fields of Action
My Impact Zones: Fields of Action
Talent & Recruitment - inspiring innovation
My focus is sharing insights on recruitment and market changes, connecting the dots between USA and Poland. I inspire HR pros to apply innovations for a future-proof approach to talent.
Talent & Recruitment
I focus on sharing best practices in recruitment and insights into market changes, connecting the dots between USA and Poland. Inspire HR to innovations for a future-proof approach to talent.
Talent & Recruitment - inspiring innovation
My focus is sharing insights on recruitment and market changes, connecting the dots between USA and Poland. I inspire HR pros to apply innovations for a future-proof approach to talent.
Personal Branding - LinkedIn Pro
My core belief: a professional path strongly connects with personal story. Showing up, especially on LinkedIn, brings real impact and opens doors. This approach truly helps individuals, whether building a career or effectively navigating a job search.
Personal Branding
My core belief is that a professional path is deeply connected to one’s personal story. I help individuals build meaningful careers or navigate job changes with more clarity, purpose, and direction.
Personal Branding - LinkedIn Pro
My core belief: a professional path strongly connects with personal story. Showing up, especially on LinkedIn, brings real impact and opens doors. This approach truly helps individuals, whether building a career or effectively navigating a job search.
Employee Advocacy (real brand ambassadors)
A strong employer brand thrives on genuine employee voices. Their personal brands are immense capital; I help teams appear online - combining organizational and personal goals.
Real brand amdassadors
A strong employer brand thrives on genuine employee voices. I work with teams to build their online presence — connecting personal strengths with organizational goals in a strategic and human way.
Employee Advocacy (real brand ambassadors)
A strong employer brand thrives on genuine employee voices. Their personal brands are immense capital; I help teams appear online - combining organizational and personal goals.
Ta-da! IRL
Ta-da! IRL
Ta-da! IRL
In the wild: talks, mics & moments
In the wild: talks, mics & moments
Click through to explore moments I’ve shared with people, communities and the mic.
A lot of learning and a glimpse of how I work, think, and support others out loud.
If you’re wondering what it’s like to collaborate with me — this is
a pretty good place to start.
Click through to explore moments I’ve shared with people, communities and the mic.
A lot of learning and a glimpse of how I work, think, and support others out loud.
If you’re wondering what it’s like to collaborate with me — this is
a pretty good place to start.
Webinars
Where ideas turn into action
I’ve hosted and co-led +100 live webinars — sharing insights, asking real questions, and holding space for conversations that matter. One of my favorites? Brandology, a 6-part series I created at Traffit. Each session brought together two experts and one curious guest — someone just starting to build their visibility on LinkedIn
Radio & podcasts
Efficient Planning and Real-Time Tracking
Plan tasks, set priorities, and track progress with ease to ensure projects stay on track and deadlines are met with minimal effort.
Stages: events, meetups & discussion panels
Organize Events and Share Documents
Effortlessly manage events, share important documents, and collaborate with your team to ensure everything is in one place and easily accessible.
Webinars
Where ideas turn into action
I’ve hosted and co-led +100 live webinars — sharing insights, asking real questions, and holding space for conversations that matter. One of my favorites? Brandology, a 6-part series I created at Traffit. Each session brought together two experts and one curious guest — someone just starting to build their visibility on LinkedIn
Radio & podcasts
Efficient Planning and Real-Time Tracking
Plan tasks, set priorities, and track progress with ease to ensure projects stay on track and deadlines are met with minimal effort.
Stages: events, meetups & discussion panels
Organize Events and Share Documents
Effortlessly manage events, share important documents, and collaborate with your team to ensure everything is in one place and easily accessible.
Webinars
Where ideas turn into action
I’ve hosted and co-led +100 live webinars — sharing insights, asking real questions, and holding space for conversations that matter. One of my favorites? Brandology, a 6-part series I created at Traffit. Each session brought together two experts and one curious guest — someone just starting to build their visibility on LinkedIn
Radio & podcasts
Efficient Planning and Real-Time Tracking
Plan tasks, set priorities, and track progress with ease to ensure projects stay on track and deadlines are met with minimal effort.
Stages: events, meetups & discussion panels
Organize Events and Share Documents
Effortlessly manage events, share important documents, and collaborate with your team to ensure everything is in one place and easily accessible.
Uniqueness
In the wild: talks,
mics & moments
Click through to explore moments I’ve shared with people, communities
and the mic.
A lot of learning and a glimpse of how
I work, think, and support others out loud.
If you’re wondering what it’s like to collaborate with me — this is
a pretty good place to start.
Webinars
Where ideas turn into action
I’ve hosted and co-led over 100 live webinars, sharing insights and creating space for conversations that truly matter. Like Brandology series, it’s all about valuable content.
Webinars
Where ideas turn into action
I’ve hosted and co-led over 100 live webinars, sharing insights and creating space for conversations that truly matter. Like Brandology series, it’s all about valuable content.
Radio & podcasts
On air. In good company.
Radio and podcast invitations are about trust and talking beyond the obvious. I've joined brilliant hosts (e.g., Radio TokFm, Radio Nowy Świat od Misrzowie i Mistrzynie HR) to discuss work, change, and showing up online — always figuring it out as we go.
Radio & podcasts
On air. In good company.
Radio and podcast invitations are about trust and talking beyond the obvious. I've joined brilliant hosts (e.g., Radio TokFm, Radio Nowy Świat od Misrzowie i Mistrzynie HR) to discuss work, change, and showing up online — always figuring it out as we go.
Stages: events, meetups & discussion panels
Let’s meet where ideas come to life
I love sharing knowledge live, transforming insights into conversation and action. I've spoken at events like EBMASTERS, Just Join IT, and Crash Mondays, always seeking those "ohhh, that makes sense" moments 🥳
Stages: events, meetups & discussion panels
Let’s meet where ideas come to life
I love sharing knowledge live, transforming insights into conversation and action. I've spoken at events like EBMASTERS, Just Join IT, and Crash Mondays, always seeking those "ohhh, that makes sense" moments 🥳
Worth doing. I’m in!
Worth doing. I’m in!
Worth doing. I’m in!
I get involved in things I know are worth doing - webinars that bring real insights, trainings that stay with people, and visibility that connects good work with the right people.
I also partner with brands and initiatives I believe in — sharing their message on my platforms when I know it brings value.
I get involved in things I know are worth doing - webinars that bring real insights, trainings that stay with people, and visibility that connects good work with the right people.
I also partner with brands and initiatives I believe in — sharing their message on my platforms when I know it brings value.
I get involved in things I know are worth doing - webinars that bring real insights, trainings that stay with people, and visibility that connects good work with the right people.
I also partner with brands and initiatives I believe in — sharing their message on my platforms when I know it brings value.
Workshops & 1:1 Consultations
I work with people and teams ready to get visible — in ways that feel natural, strategic and grounded.
From 1:1 sessions on personal branding and content rhythm, to employee advocacy workshops tailored to company goals, I bring clarity, structure and a spark that makes it feel doable — so the journey toward your goals is motivating and enjoyable.
I work with people and teams ready to get visible — in ways that feel natural, strategic and grounded.
From 1:1 sessions on personal branding and content rhythm, to employee advocacy workshops tailored to company goals, I bring clarity, structure and a spark that makes it feel doable — so the journey toward your goals is motivating and enjoyable.
Visibility that serves your goals
Clear action plans with measurable goals
Focus and next steps
Let’s make smart ideas engaging
Visibility that fits you
Clarity, focus and next steps
Let’s make smart ideas engaging
Crafting content people lean into
Personal branding — for employees & candidates
Recruitment — best practices, processes, practical tips
Labor market — trends, skills worth building
Expert talks, curated with care
Webinars, podcasts & radio
I love turning complex ideas into something people can actually use — and enjoy engaging with.
I create webinars, join publications, and help shape content that brings real value with clarity that sticks.
I love turning complex ideas into something people can actually use — and enjoy engaging with.
I create webinars, join publications, and help shape content that brings real value with clarity that sticks.
Personal branding — for employees & candidates
Recruitment — best practices, processes, practical tips
Labor market — trends, skills worth building
Expert talks, curated with care
Social Visibility: Boosting Ideas That Matter
I love supporting ideas, tools and communities I genuinely believe in.
Brands like Traffit, initiatives like EBMASTERS, or books like the one created by Sharebee bring smart solutions to real challenges — and I’m proud to stand by them.
That might mean a post, a shout-out, or a long-term collaboration — always designed to help good work reach the people who need to see it.
I love supporting ideas, tools and communities I genuinely believe in.
Brands like Traffit, initiatives like EBMASTERS, or books like the one created by Sharebee bring smart solutions to real challenges — and I’m proud to stand by them.
That might mean a post, a shout-out, or a long-term collaboration — always designed to help good work reach the people who need to see it.
Shared values
Supporting what’s smart & human
Tools I trust, people I root for
Shared values
Supporting what’s smart & valuble
People I root for, tools I trust
Where We Can Meet Today
This is where I share insights into recruitment, personal branding, employee advocacy, and employer branding — all rooted in hands-on experience.
LinkedIn isn’t just a platform I write about — it’s my tool, my case study, and my story.
It got me a job 💪, brings amazing clients my way, and connects me with people I’m truly glad to know.
I blend practical insights from the U.S. with a deep understanding of the Polish market. You’ll find tested ideas that work across contexts and cultures.
💬 Expect sharp posts, bold slides, and honest LinkedIn Live sessions — with a smile.
LinkedIn needs good strategy and good energy.
I’m here most days — come say hi! 👋
+7.8k
amazing People in network
+14
years of experience
100+
live sessions hosted or co-led
A bit more life, a bit more California sun ☀️
Everyday observations, behind-the-scenes glimpses, and light-hearted takes on life between cultures.
Recruitment and branding ideas are sprinkled in too, but always with a fresh, authentic twist and a genuine “what surprised me this week in the U.S.”
More sparkle and the “what surprised me in the U.S. this week?” 😃
IG is a lively extension of the authentic, thoughtful conversations happening on LinkedIn
fresh insights
career & culture
learn & laugh
always good vibes
This is where I share insights into recruitment, personal branding, employee advocacy, and employer branding — all rooted in hands-on experience.
LinkedIn isn’t just a platform I write about — it’s my tool, my case study, and my story.
It got me a job 💪, brings amazing clients my way, and connects me with people I’m truly glad to know.
I blend practical insights from the U.S. with a deep understanding of the Polish market. You’ll find tested ideas that work across contexts and cultures.
💬 Expect sharp posts, bold slides, and honest LinkedIn Live sessions — with a smile.
LinkedIn needs good strategy and good energy.
I’m here most days — come say hi! 👋
+7.8k
amazing People in network
+14
years of experience
100+
live sessions hosted or co-led
A bit more life, a bit more California sun ☀️
Everyday observations, behind-the-scenes glimpses, and light-hearted takes on life between cultures.
Recruitment and branding ideas are sprinkled in too, but always with a fresh, authentic twist and a genuine “what surprised me this week in the U.S.”
More sparkle and the “what surprised me in the U.S. this week?” 😃
IG is a lively extension of the authentic, thoughtful conversations happening on LinkedIn
fresh insights
career & culture
learn & laugh
always good vibes
Where We Can Meet Today
This is where I share insights into recruitment, personal branding, employee advocacy, and employer branding — all rooted in hands-on experience.
LinkedIn isn’t just a platform I write about — it’s my tool, my case study, and my story.
It got me a job 💪, brings amazing clients my way, and connects me with people I’m truly glad to know.
I blend practical insights from the U.S. with
a deep understanding of the Polish market. You’ll find tested ideas that work across contexts and cultures.
💬 Expect sharp posts, bold slides, and honest LinkedIn Live sessions — with a smile.
LinkedIn needs good strategy and good energy.
I’m here most days — come say hi! 👋
+7.8k
amazing People in network
+14
years of experience
100+
live sessions hosted or co-led
A bit more life, a bit more California sun ☀️
Everyday observations, behind-the-scenes glimpses, and light-hearted takes on life between cultures.
Recruitment and branding ideas are sprinkled in too, but always with a fresh, authentic twist and a genuine “what surprised me this week in the U.S.”
More sparkle and the “what surprised me in the U.S. this week?” 😃
IG is a lively extension of the authentic, thoughtful conversations happening on LinkedIn
frequently asked questions
frequently asked questions
frequently asked questions
Common questions answered
Common questions answered
Do I have to like LinkedIn before I write to you?
Nope. I, for example, don’t like black licorice or leeks 😅 You can have a complicated relationship with LinkedIn — it’s totally fine.I’ll help you figure it out, no dancing-on-video required, no “good morning, network” vibes, and definitely no Comic Sans(unless you really like it — then I won’t judge). Let's discover how rewarding it can be 🧡
Do I have to like LinkedIn before I write to you?
Nope. I, for example, don’t like black licorice or leeks 😅 You can have a complicated relationship with LinkedIn — it’s totally fine.I’ll help you figure it out, no dancing-on-video required, no “good morning, network” vibes, and definitely no Comic Sans(unless you really like it — then I won’t judge). Let's discover how rewarding it can be 🧡
Do I have to like LinkedIn before I write to you?
Nope. I, for example, don’t like black licorice or leeks 😅 You can have a complicated relationship with LinkedIn — it’s totally fine.I’ll help you figure it out, no dancing-on-video required, no “good morning, network” vibes, and definitely no Comic Sans(unless you really like it — then I won’t judge). Let's discover how rewarding it can be 🧡
Can I reach out even if I’m not sure what I need?
Absolutely. Some of the best conversations start with: “I don’t know if this makes sense, but…” If something’s been on your mind — let’s talk it through. We’ll find the clarity together.
Can I reach out even if I’m not sure what I need?
Absolutely. Some of the best conversations start with: “I don’t know if this makes sense, but…” If something’s been on your mind — let’s talk it through. We’ll find the clarity together.
Can I reach out even if I’m not sure what I need?
Absolutely. Some of the best conversations start with: “I don’t know if this makes sense, but…” If something’s been on your mind — let’s talk it through. We’ll find the clarity together.
I’m not really visible online. Is this even for me?
Especially for you! Visibility isn’t about numbers or likes — it’s about showing what you do and who you are, in a way that feels real. You don’t have to be an influencer to have influence. We start on your terms, not someone else’s feed.
I’m not really visible online. Is this even for me?
Especially for you! Visibility isn’t about numbers or likes — it’s about showing what you do and who you are, in a way that feels real. You don’t have to be an influencer to have influence. We start on your terms, not someone else’s feed.
I’m not really visible online. Is this even for me?
Especially for you! Visibility isn’t about numbers or likes — it’s about showing what you do and who you are, in a way that feels real. You don’t have to be an influencer to have influence. We start on your terms, not someone else’s feed.
Do you offer 1:1 consultations or team workshops?
Both! 1:1 sessions are like a good conversation: focused, practical, tailored just for you. I always adapt the plan and content to what my clients truly need. Team workshops are built for companies that want employee visibility to match their values, EB strategy, or internal goals. Tell me what you’re after — we’ll figure it out together.
Do you offer 1:1 consultations or team workshops?
Both! 1:1 sessions are like a good conversation: focused, practical, tailored just for you. I always adapt the plan and content to what my clients truly need. Team workshops are built for companies that want employee visibility to match their values, EB strategy, or internal goals. Tell me what you’re after — we’ll figure it out together.
Do you offer 1:1 consultations or team workshops?
Both! 1:1 sessions are like a good conversation: focused, practical, tailored just for you. I always adapt the plan and content to what my clients truly need. Team workshops are built for companies that want employee visibility to match their values, EB strategy, or internal goals. Tell me what you’re after — we’ll figure it out together.
Can we collaborate on events, reports, webinars, or social media campaigns?
Yes, please! I love partnering on meaningful things — whether as a speaker, co-host, contributor or just someone who helps you shape the story and bring it to life. I also happily collaborate with brands I truly believe in, promoting initiatives or products (like books and events) that genuinely help others. Just send me a note and tell me what you have in mind! We’ll set the terms together.
Can we collaborate on events, reports, webinars, or social media campaigns?
Yes, please! I love partnering on meaningful things — whether as a speaker, co-host, contributor or just someone who helps you shape the story and bring it to life. I also happily collaborate with brands I truly believe in, promoting initiatives or products (like books and events) that genuinely help others. Just send me a note and tell me what you have in mind! We’ll set the terms together.
Can we collaborate on events, reports, webinars, or social media campaigns?
Yes, please! I love partnering on meaningful things — whether as a speaker, co-host, contributor or just someone who helps you shape the story and bring it to life. I also happily collaborate with brands I truly believe in, promoting initiatives or products (like books and events) that genuinely help others. Just send me a note and tell me what you have in mind! We’ll set the terms together.
frequently asked questions
Common questions answered
Do I have to like LinkedIn before I write to you?
Nope. I, for example, don’t like black licorice or leeks 😅 You can have a complicated relationship with LinkedIn — it’s totally fine. I’ll help you figure it out, no dancing-on-video required, no “good morning, network” vibes, and definitely no Comic Sans (unless you really like it — then I won’t judge). Let's discover how rewarding it can be 🧡
Do I have to like LinkedIn before I write to you?
Nope. I, for example, don’t like black licorice or leeks 😅 You can have a complicated relationship with LinkedIn — it’s totally fine. I’ll help you figure it out, no dancing-on-video required, no “good morning, network” vibes, and definitely no Comic Sans (unless you really like it — then I won’t judge). Let's discover how rewarding it can be 🧡
Can I reach out even if I’m not sure what I need?
Absolutely. Some of the best conversations start with: “I don’t know if this makes sense, but…” If something’s been on your mind — let’s talk it through. We’ll find the clarity together.
Can I reach out even if I’m not sure what I need?
Absolutely. Some of the best conversations start with: “I don’t know if this makes sense, but…” If something’s been on your mind — let’s talk it through. We’ll find the clarity together.
I’m not really visible online. Is this even for me?
Especially for you! Visibility isn’t about numbers or likes — it’s about showing what you do and who you are, in a way that feels real. You don’t have to be an influencer to have influence. We start on your terms, not someone else’s feed.
I’m not really visible online. Is this even for me?
Especially for you! Visibility isn’t about numbers or likes — it’s about showing what you do and who you are, in a way that feels real. You don’t have to be an influencer to have influence. We start on your terms, not someone else’s feed.
Do you offer 1:1 consultations or team workshops?
Both! 1:1 sessions are like a good conversation: focused, practical, tailored just for you. I always adapt the plan and content to what my clients truly need. Team workshops are built for companies that want employee visibility to match their values, EB strategy, or internal goals. Tell me what you’re after — we’ll figure it out together.
Do you offer 1:1 consultations or team workshops?
Both! 1:1 sessions are like a good conversation: focused, practical, tailored just for you. I always adapt the plan and content to what my clients truly need. Team workshops are built for companies that want employee visibility to match their values, EB strategy, or internal goals. Tell me what you’re after — we’ll figure it out together.
Can we collaborate on events, reports, webinars, or social media campaigns?
Yes, please! I love partnering on meaningful things — whether as a speaker, co-host, contributor or just someone who helps you shape the story and bring it to life. I also happily collaborate with brands I truly believe in, promoting initiatives or products (like books and events) that genuinely help others. Just send me a note and tell me what you have in mind! We’ll set the terms together.
Can we collaborate on events, reports, webinars, or social media campaigns?
Yes, please! I love partnering on meaningful things — whether as a speaker, co-host, contributor or just someone who helps you shape the story and bring it to life. I also happily collaborate with brands I truly believe in, promoting initiatives or products (like books and events) that genuinely help others. Just send me a note and tell me what you have in mind! We’ll set the terms together.